A permanent location opened in Phillipsbug, NJ and Toby's Cup was born. This modern day “roadside” hot dog stand serves up the most delicious burgers, hot dogs, frozen custard, shakes, beer, wine and more. An instant neighborhood fixture, Toby's Cup welcomed people from all over the city, country and world who gathered together to enjoy fresh, simple, high-quality versions of the classics in a majestic setting. The rest, as they say, is hot dog history.